With many quick serve restaurants looking for fresh ideas to boost sagging revenue, an innovative writer for Ad Age suggested adding kibble and water to the drive-through menus. My pups usually accompany me on errand runs. They look forward to any errand that involves Starbucks or the Bank of America, where they know the friendly cashier will be waiting with a Milk-Bone for them.
Pet menus at the drive-through are not so far-fetched. If you've ever taken your pets on vacation, you know how hard it is to find pet-friendly dining while you're on the road. Dog snacks and car-friendly water bowls at the drive-through window would solve the hassle of unpacking bowls and pet food to feed them while enroute. Unfortunately, Buster, my Chi-mix, and Bella, my Coon Hound, would probably go on a hunger strike if we ordered kibble to go. They are used to sausage biscuits- or cheeseburgers-to-go when we are on vacation. A few unhealthy meals won't kill them. For more information on doggie dining ideas, check out McDonald's Could Sniff Out New Ground with Yappy Meals. Bone Appetit!
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